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6 Dumbest Purchases I Made In My Business (REGRETS!)

February 24, 2020


What does that mean? Rwanda? Welcome back
to my channel via at best place for new coaches, content creators and entrepreneurs. In today’s
video, let’s talk about purchases, specifically purchases that I regret making in my business.
This video was heavily inspired by videos like this where people talk about their regrets
when it comes to buying designer handbags or their top five luxury regrets. And so it
really got me thinking as I was watching these videos is that regardless if it’s luxury or
not, starting a business does cost some money. And when you are starting your business or
when you are starting your social media platforms, you are very tempted to buy things because
you think it’s going to help you grow your business. And a lot of times it can help you
grow your business, but that doesn’t mean that every single purchase is actually useful. And so that’s why in today’s video I really
want to share some purchases that I made that I kind of regret making in hopes that maybe
you guys can have some second thoughts before you throw that money down on new equipment
or new services or whatever. For your business. Now obviously as a mini disclaimer, you know
some of the purchases that I’ve made might be really awesome purchases for you, but it
just didn’t work out for me, so just keep that in mind that everything that I’m mentioning,
it doesn’t necessarily mean it was a bad product, but it just means that it didn’t work out
for me. Now on top of everything, before we begin, I also want to put a little note that
if you are someone who entered my giveaway and I talked about the giveaway in this video
right here, make sure you stay until the very end of this video because I’m actually going
to be announcing who won that giveaway specifically who won my YouTube equipment. So make sure you stay until the very end of
the video to find out if you want or not, especially if you entered the giveaway. Not
only this, before we dive in, we obviously as always have some important shout outs that
are in order, so let’s dive right into it. Before we dive into this week’s awesome video,
we want to shout out the comment and YouTube channel of the week. Thank you so much for
leaving these kind messages onto last week’s video. Not only this, we also want to shout
out the Instagram story and profile of the week as well. Thank you again for shouting
out our videos. Now if you’re watching this and you’re wondering how can I get featured
in the next video, it’s very simple. Number one, you could either leave a comment below
on this video or you can take a picture of this video and share it with your audience
on Instagram. Just don’t forget to tag me now with that
out of the way, let’s just dive right into this week’s video. All right, so the very
first purchase that I regret making in my business is buying fancy email marketing software
when I didn’t really need it at this stage that I was at in my business specifically,
I bought software called drip. Now drip is an amazing, amazing, very robust, one of the
best email marketing platforms out there and if you are someone that has like a six figure
business and you have you know a lot of sales coming in and out and you really need a solid
customer management system, drip is going to be perfect for you but it’s not for you
if you are just starting out in your business and all you need to do is send your freaking
lead magnet or your free freebies to your list. You know if you’re at the stage where you’re
just sending lead magnets, you are probably better off using something like MailChimp
or ConvertKit and convert kit is actually the one that I recommend to a lot of my own
students in the boss’ Graham Academy. It’s the exact one where I really dive deep into
to help them create their funnels and everything like that. But you’re a lot better off using
something like MailChimp convert kit or even another one called mailer light. Like these
are the ones that might be better off suited for you if you are just starting out in your
business versus email marketing software like drip or active campaign, which is what we
use now you know these are a little bit more expensive because they have really awesome
analytical features, lead scoring features, features that help you track sales in your
funnel, features that help you build really robust funnels. Like that’s really great. But if you’re just
starting out, you don’t need to spend a lot of money on robust email marketing software
and I highly recommend just sticking with things that you know are a little bit not
as expensive. Now, if you ever want to switch, you can always switch and if anything, a lot
of these email marketing providers, for example, when I switched from drip to convert kit and
convert kit to active campaign later on in my business, there’s always a service that
they provide to help you do the migration. Sometimes for free and sometimes for a little
bit of a cost. But regardless, it’s not as bad as you make it sound like in your head.
So for me, in my case, I was using drip for a very long time, for maybe like six months
in my business. I had an email list of like 30,000 at that point I was spending like $500
a month with drip just to have that email list, just to send freebies and nothing else. I had no robust funnels and I thought for
the longest time that I couldn’t switch to convert kit or I couldn’t switch to something
else because it would just be a headache. But it turned out that it was one of the most
seamless processes ever. So when I switched from drip to convert kit people on the convert
kit team literally helped me migrate everything for free. They helped me go into my WordPress,
fix all my lead magnets, do everything like that and it was a very, very seamless process.
And the same thing when I switch from convert kit to active campaign later on in my business.
So I just want to make sure that you guys know, if you are finding that your email marketing
provider is really expensive and you’re not actually capitalizing on all the features
that it offers, you can downgrade. And if you ever want to upgrade again like I did
in my business, you absolutely can do that too. But just know when you’re starting out in
your business, if you’re only sending freebies and you don’t have any crazy, you know, sales
funnels going on, you don’t need a very expensive email marketing software. Now on top of that
as a little bonus, because I actually hadn’t written this down in my script to even talk
about this, but now that I’m talking about email marketing providers, another thing that
I regret doing, and it’s kind of like a purchase in a way, is I regret keeping subscribers
in my list for way too long. And so I was at a place where I was like, Oh, look at me.
I have like 30,000 people on my email list. I’m so important and look at this crazy vanity
metric. But the reality was was like 10,000 of those 30,000 people weren’t even opening
my emails. And so when you’re looking at your email marketing provider, you’re paying per
subscriber. So if you have 30,000 subscribers, it’s this
much. If you have 10,000 more subscribers, it’s this much. The price is based on how
many subscribers that you have. And so if 30% of your subscribers aren’t even opening
your emails in the last 30 days or the last 60 days of you sending emails to them, you
should probably delete those subscribers. And that’s actually something that we do in
our business now is every quarter we do a cleanse. We tell active campaign, okay, who
hasn’t opened any of my emails in the last 60 days? If they haven’t opened it, delete
them off the list because I don’t want to keep paying for them. Right? I don’t want
my list to grow to 100,000 people. If 50% of those people aren’t even opening my emails,
my cost per month is going to go through the roof because I’m paying for people who aren’t
even opening my email. So make sure that you don’t hold onto those
vanity metrics and you really look at your analytics and understand how many cold subscribers
that you have. And if you have a lot of cold subscribers or if you have any cold subscribers
at all to remove them from your list because you don’t want to pay for people who aren’t
even opening your emails. And of course, as a little FYI, just a little business tip is
that before you actually remove your subscribers and delete them, do a little campaign, do
a little re-engagement campaign, you know, send a last email to those cold subscribers
and ask them, Hey, click here if you want to stay on the list. So just kind of do a
last, you know, re-engagement campaign. See who’s actually going to open your emails.
If you explicitly tell them, Hey, I’ve noticed that you haven’t opened my emails in awhile. You know, if you don’t click this or if you
don’t take this action, then I’m just going to remove you and you might be able to actually
re-engage a couple of people. So I just want to put that as a little bonus business tip
for any of you guys who are like, Oh, you know, 50% of my list actually isn’t opening
emails. So instead of just deleting them straight up, just email them one last time and tell
them explicitly, Hey, I haven’t heard from you in awhile. So if you don’t click on this
button, then you know I’m going to delete you off my list. Bye bye. All right, moving
onto the second purchase that I regret making in my business and this one is actually going
to shock a lot of you because many of you have this item. I don’t have it with me, otherwise
I would show it to you, but it is the blue Yeti. I regret buying this microphone so much and
I have a feeling it’s probably a really great microphone. Maybe I wasn’t using it properly.
Maybe I didn’t have the settings on correctly, but I basically like never really use this
microphone. And when I did use this microphone, it just sounded terrible and I’m not sure
if it’s because I was using this platform called zoom to record a lot of the on this
microphone and zoom has a tendency to kind of like distort the audio a little bit. I
just never got good use out of this microphone and I ended up upgrading to this microphone
right here, which is the shirt. SM seven B I think is what it’s called. This is a really
expensive microphone, but I just never got good use out of the blue Yeti. Now another
reason why I really regret buying this microphone is that I didn’t really need this microphone
and I was also very misinformed. I didn’t do a lot of research. So as you know,
I started my business off as a YouTuber. I don’t have a podcast yet. My podcast is launching
in March, but I did start off as a YouTuber and I thought that the blue Yeti, I’d be able
to connect with my camera and film on the blue Yeti. And I looked at YouTube videos
and they said that you could, but for me, I just could never figure out how to use it.
And instead I ended up buying laugh mikes or shotgun mikes instead. And these mites
are much suited for video, like video marketing and doing videos for YouTube. Whereas the
blue Yeti is probably really great for podcasts and maybe meetings. But even then for a lot
of my client meetings, I never used my Yeti. And instead I use my Apple earphones. The
ones that you could connect into your computer, you know, that’s what I used. And even with the blue Yeti when I was using
it to deliver a boss Graham Academy for the very first time, and by the way, this is my
paid program, the very first time that I ever ran Boston Graham Academy, I tried using my
blue Yeti to film a lot of my course materials. And I still got complaints from my students
saying that the audio wasn’t great. And it wasn’t until I switched to the old school
Apple earphones where people were finally satisfied with the audio. And so for me this
was a huge flock because I never got good use out of it. I probably maybe didn’t use
it properly and I bought it for the wrong reasons. I bought it thinking that it would
be great for YouTube, but it just never was used for YouTube and I ended up having to
buy a lab mix and shotgun Mike’s instead. All right. Now onto the third purchase that
I made for my business that I kind of regret making, and this is kind of hard for me to
admit is my 16 inch Mac book pro and I bought this very recently after I bought the 15 inch.
And honestly I really love this laptop, the audio, the speakers, everything, the screen.
It’s just game changing. And if you’re a solopreneur and you work at coffee shops and you know
you live the laptop lifestyle, I really think that this is an awesome laptop because it
kind of gives you that desktop feel. It’s massive. But for me, I realized that it wasn’t
really necessary for me to upgrade to the 16 inch because I literally have a monitor
right here and I barely use the laptop itself when it’s plugged into my monitor. So in terms
of my home office, I don’t really need a 16 inch and because I have a home office, I don’t
go to coffee shops as much as I used to. I don’t work outside of my office as I used
to and so I don’t really get good out of this. Now why this made it to the list, and this
is actually a very recent revelation. It wasn’t until I went to LA, so I went to LA for a
business trip. It was to meet up with people that are in the same business mastermind as
me and I didn’t realize how heavy this laptop is and how non travel friendly this is and
how ridiculous I looked when I opened it up at my mastermind. And like everyone has their
like cute little iPad pros or their cute little Mac book airs or they’re cute, you know, compact
laptops or notebooks. And here’s me with like my 16 inch taking up all this space on the
table just to take notes during someone’s presentation. I just realized that this isn’t
really travel friendly, especially if you do business meetings and stuff and I think
that if I could go back in time, maybe I would get, you know, the little Mac book air or
like the smaller version of a laptop so that I can take it out on business trips because
truth be told for me, I don’t really use the laptop itself because I have a monitor now. If you’re someone who needs a laptop, I definitely
think the 16 inch, it’s awesome, awesome choice because it gives you that desktop feel, especially
if you’re doing a lot of video editing and you need a lot of space because you actually
get one TB of space in this Mac book. I think it’d be a perfect, perfect solution for you,
but for someone who has a very similar lifestyle, to me this probably isn’t really worth the
money because it’s a very expensive laptop. All right. Moving on to the next business
purchase that I regret making. And this is also a recent one and that is hiring expensive
people to do inexpensive tasks. Okay. And so what I mean by this is I realize that it’s
not efficient to hire people to do tasks that are not really revenue generating. So in my
business for the longest time I was like, Oh my gosh, like let’s use my Facebook group
as an example. Back then when it was like a gong show in
my Facebook group. So in my free Facebook group back then before I rebranded it and
switch it over to turn your followers into clients. It used to be called fearless boss
network. And in that group for the longest time I spent a lot of time like moderating.
I spent a lot of time, you know, engaging. And when I say engaging, I don’t mean actually
engaging, I mean just being like good job Cheryl, or way to go Laura, like saying those
comments like that. And it took up a lot of time in my business and because it took up
a lot of time in my business, I automatically thought that, Oh, I need to hire someone to
like help me with these tasks because it’s taking up too much time. But what I should
have asked myself is why is this taking up so much time and is this even a revenue generating
activity? Because commenting on people’s things, saying
good job or welcome or hi isn’t necessarily revenue generating at all in your business,
especially if you’re not actually having a sales or you’re not actually having a conversation
to get to know your prospects better. And another thing that’s not revenue generating
is just like constantly trying to do moderation and like doing all these little admin tasks.
Now obviously you can’t hire someone to do that, but before you spend $25 an hour or
$20 an hour to hire someone to do that task, you really need to ask yourself, is this task
even necessary in your business? Don’t hire people just because something takes a lot
of time. Hire people because the task that needs to be done actually contribute back
to your business. There is a difference. There is a major difference between me hiring someone
that is going to act as a community manager to just say hi to people and just say thanks
to people and just say you’re a rock star to people versus hiring someone who will use
my team account in my Facebook group to actually have conversations to get more information
from our prospects, more information from our members. Switching from saying congrats Cheryl, to
being like Cheryl, like tell me more about your business. Tell me more about what you’re
struggling with. Oh, that’s so interesting. Have you heard of X, Y, Z from Vanessa’s program?
Or have you heard of whatever that is? A revenue generating activity, not just engaging with
people for the sake of engaging with people. And so I really regret spending money hiring
people to do tasks that aren’t even that relevant in my business. And another thing is when
it goes back to hiring expensive people to do inexpensive tasks, especially if you start
having a bigger team. So, for example, I have some people that are getting paid, you know,
these are random numbers, like $50 an hour versus other people who are getting paid $10
an hour. When people are getting paid certain things and you tell them to do certain things,
you have to really put the right person to do the right tasks. So for example, I’m not going to get my $50
an hour person to do admin stuff in my business because that’s actually costing me $50 an
hour just for someone to fix punctuation in an email copy that someone wrote. You know,
that is not a good use of resources. Paying someone $50 to do copy editing versus actually
paying someone $10 an hour or $15 an hour to do copy editing. Now that makes sense.
So that was also some mistakes that I made in my business is I was making my $50 an hour
person do things that were actually worth $10 an hour. And so that is a huge disconnect
of resource allocation, especially when you start having teammates. And that’s something
that I just recently realized I was doing and shame on me because that’s a huge waste
of money to get someone who’s getting paid a lot more to do things that you know shouldn’t
cost $50 an hour to do. But anyways, as a recap, because I feel like
you know, this particular topic is just so important is number one, before you hire people
to do certain tasks that you think are time consuming, really ask yourself if that task
is even going to be beneficial to your business. Is it beneficial to hire someone just to say
hi to people? No. But is it beneficial to hire someone to actually have conversations
with people? Yes. That’s a revenue generating activity. Is it beneficial to have someone
that technically is getting paid $50 an hour to edit email copy? No. But is it efficient
to have someone who gets paid $10 an hour to do that? Yes. So that’s kind of the recap
that I want to give you guys when it comes to hiring team members is really do those
spot checks and make sure that your money resources are being allocated properly to
tasks that are generating revenue or to task that actually cost that much to do in your
business. Now onto the next thing that I regret purchasing
or investing in in my business and that is annual subscriptions. Oh my gosh, I am a huge
fan of monthly plans when it comes to software, when it comes to everything. And the reason
why is because for the longest time, you know a lot of these companies tell you to do annual
because you get some savings on there and it’s true. You will get a lot of savings if
you end up going on the annual plan. But when you go in the annual plan, you’re also locked
in for those 12 months until the problem that I encountered is I had invested annual plans
for a couple of software pieces and midway through or quarter way through I realized
that I wanted to switch softwares but I had already paid for the annual plan. And so now
I’m a huge fan of any software that I get. I always do monthly unless it’s something
that I know for sure I’m going to use for the whole year. But for a lot of times it’s
very unlikely that I even know if I’m going to use a software for that long. And the reason
why is because you might be using that software and realize that there’s better software out
there or very similar to my email marketing example. It might realize that you’ve outgrown
certain software or that you know you could get other software for cheaper. Right. And
so you don’t want to be locked in for a whole year. And that’s why whenever you are doing,
you know, software investments just tried to do the monthly plan until you know maybe
after a whole year of using that software or after a long period of time that you realized
that this software is essential in your business. It’s something that you want to be loyal to
and that’s when you want to do the annual plan. Now obviously there are some exceptions, there
are some software that you can invest in that is a no brainer to the annual plan and that’s
totally okay, but I’m talking about course membership platforms, email marketing, software,
contract software, invoicing software, all of these different types of software like
really do the monthly plan first before committing the whole year because you never know if you’re
going to switch midway through. All right now onto the next purchase that I regret making
in my business and I have it right here, right now and it is a gimbal. Oh my goodness, this
is a huge waste of money for me. This was like $400 I think. And I never ever used it.
And the reason why is because it is a pain in the ass to set up. Like I still don’t know
how to use this. And so I think it’s a learning lesson here. So I was at a place and I am at a place where
I was like, Oh my God, I want to upgrade my equipment, I want to do all these things,
I want to be all pro and stuff. And I figured that a gimbal would be really, really cool
because I know that Sean kennel over at think media talks about gimbals a lot. You know
a lot of approa YouTubers and pro videographers, they are always talking about their gimbals
and how much they love it, especially for vlog content and travel content and everything
like that. And so when I went to LA, I really wanted to vlog my experience in my mastermind
for you guys. And so I decided, Hey, maybe I should get this gimbal and everything like
that. What I didn’t realize with gimbals is how hard it is to use. You literally have
to, you know, set up your camera on this little contraption here and you have to learn to
balance the camera and it’s just a mess. Like an average person who isn’t a pro videographer
will not know how to use a gimbal. And I have realized that I am not pro and I don’t think
that I have the desire to be a pro photographer, a pro videographer or everything like that.
I am happy with what I have now and I’m a very basic person. I am not tech savvy when
it comes to this kind of stuff. And so I feel like I was playing a little bit out of my
league here when I bought the gimbal and it was just so heavy. I was never able to get
it to properly assemble. Even when I asked for help from other people. And this was just
such a flop for me. And I really don’t recommend you buying a gimbal unless you’re someone
who is like pro and I’m not pro. And so I wouldn’t recommend the gimbal. For those of you who are just looking for
basic vlogging and you’re not a pro photographer, you’re not a pro videographer, you don’t need
an gimbal. It’s kind of overkill and so for me, after doing some research, talking to
some friends, this is what I’m going to buy instead for basic blogging. When I go traveling,
I’m going to be getting the DJI Osmo pocket. This is a very small compact video camera
that does 4k quality. It acts very similar to a gimbal, but it’s just many size and I
feel like this is something that would fit my lifestyle a lot better. This is something
that I can put in my purse. This is something that just seems really plug and play and that’s
kind of the main lesson that I learned through buying equipment is just understanding where
I’m at, what I’m looking for, what my lifestyle is and where my technical skills are, and
just honoring that. I’m just realizing that I love using equipment
that’s plug and play. I don’t like anything that has the fancy frills things that are
going to be hard to set up, things that are going to be complicated and I also have to
realize that I need to stop trying to compare myself with like very pro travel bloggers.
I’m not even creating that type of content so it’s not even necessary for me to invest
in all of these crazy equipments that I probably don’t even know how to use. Or if I use, I’ll
only use like one feature of all the 50 features that that equipment can provide. Now, so far
in this video, I’ve gone through my top five, I think we did five today of some purchases
and investments that I kind of regret making in my business. Some of them are old mistakes
that I made and some of them are recent mistakes that I made. So I would love for you to comment below and
tell me what is one purchase that you regret making in your business. I feel like if we
share that, then other people can feed off of that and we’ll be able to make better purchasing
decisions in our business. Not only this, the moment that you have been waiting for,
for those of you who entered my giveaway right here, I’m about to announce the winner. Now,
the winner of this giveaway is desire, Lou desire. Lou, thank you so, so much for entering
our giveaway. I’m so excited for you. I cannot wait for you to use the equipment that I have
and put it to good use for your YouTube channel. My team has already emailed you so make sure
you check your email so that you can claim your gift. Thank you to all of you who have
entered the giveaway. I was my very first international giveaway
and I’m just so, so glad that I was able to really pass down my equipment to someone else
who really needs it for their channel. Anyways, congratulations once again to desire Lou,
and for those of you who are waiting for next week’s video, make sure you check out these
two videos that I have right here as well. As always, this channel talks about social
media, marketing, coaching, entrepreneurship, all those different things. So make sure you
check out these two videos I have here as well as always, guys, I appreciate you. I
hope you guys have a great day, a great week, and a great life, and I’ll see you in the
next video. Bye guys.

91 Comments

  • Reply Vanessa Lau February 23, 2020 at 3:58 pm

    Did you like today's video? Let me know what YOUR dumb purchases were below! PS: DOWNLOAD THE FREE STEP-BY-STEP GUIDE TO TURN YOUR INSTAGRAM FOLLOWERS INTO CLIENTS https://www.bossgramacademy.com/blueprint
    CONGRATULATIONS TO YT CHANNEL AND IG PROFILE OF THE WEEK!
    Youtube Channel: https://www.youtube.com/channel/UCYtjSF348iVK1x5VCtimrVA
    Instagram Profile: https://www.instagram.com/olive_nkirote/

  • Reply Howell Consultations February 23, 2020 at 5:01 pm

    The Universe is not in a hurry. You are. Itโ€™s why youโ€™re tired, itโ€™s why youโ€™re anxious, stressed, and disappointed. Trust that what was meant to be yours, will be yours Unrush yourself. Hope our channel helps you on your journey !

  • Reply Andre Corniel February 23, 2020 at 5:01 pm

    Yea I agree 100% I keep trying to teach this stuff on my YouTube channel too ๐Ÿ‘๐Ÿ’ฐ๐Ÿ’ฐ

  • Reply Life With Maddie February 23, 2020 at 5:02 pm

    I regret buying a lot of things too lol

  • Reply Life With Maddie February 23, 2020 at 5:02 pm

    I regret buying a lot of things too lol

  • Reply TalkinWithTonio February 23, 2020 at 5:03 pm

    It happens to the best of us lol all you can do is live and learn I think we all really appreciate your transparency and hopefully people can learn from your mistakes life is the GREATEST TEACHER unfortunately

  • Reply Tristan Chiappetta February 23, 2020 at 5:03 pm

    OMG 3 MINUTES LATE! EARLY SQUAD WHERE YOU AT!!!

  • Reply Social Growth Tips February 23, 2020 at 5:04 pm

    You should make very helpful video
    I says from India
    Thanks for information

  • Reply Tristan Chiappetta February 23, 2020 at 5:04 pm

    Love your input on this topic Vanessa. I don't want to make the same mistakes.

  • Reply NATUREโ€™s Simplistic Beauty photography February 23, 2020 at 5:04 pm

    Usually when we buy on emotion, that leads to regretful purchases.

  • Reply Rectified February 23, 2020 at 5:04 pm

    I have done the same thing too!!!! So many purchases that I barely used or that I never use!! Thanks for sharing! ๐Ÿ’•

  • Reply Shah MeTaLDRiFT February 23, 2020 at 5:04 pm

    Love you ๐Ÿ‘๐Ÿป๐Ÿ‘๐Ÿป๐Ÿ‘๐Ÿป๐Ÿ˜˜๐Ÿ˜˜๐Ÿ˜˜

  • Reply Boost Forwards February 23, 2020 at 5:04 pm

    Loved hearing all of this, thanks for another great video Vanessa! ๐Ÿ˜Ž๐Ÿ’ฐ

  • Reply Shah MeTaLDRiFT February 23, 2020 at 5:05 pm

    Love you ๐Ÿ‘๐Ÿป๐Ÿ‘๐Ÿป๐Ÿ‘๐Ÿป๐Ÿ˜˜๐Ÿ˜˜๐Ÿ˜˜

  • Reply Pat Wallace February 23, 2020 at 5:05 pm

    Giveaway winner is….

  • Reply MICAH HAILE February 23, 2020 at 5:05 pm

    Why don't you giveaway the gimbal

  • Reply Shah MeTaLDRiFT February 23, 2020 at 5:05 pm

    Love you ๐Ÿ‘๐Ÿป๐Ÿ‘๐Ÿป๐Ÿ‘๐Ÿป๐Ÿ˜˜๐Ÿ˜˜๐Ÿ˜˜

  • Reply Shah MeTaLDRiFT February 23, 2020 at 5:05 pm

    Love you ๐Ÿ‘๐Ÿป๐Ÿ‘๐Ÿป๐Ÿ‘๐Ÿป๐Ÿ˜˜๐Ÿ˜˜๐Ÿ˜˜

  • Reply The Festive Couple February 23, 2020 at 5:06 pm

    Oh yeah! Regrets we are a bit sorrounded by them ๐Ÿคญ. Thanks for the video Vanessa!

  • Reply Pat Wallace February 23, 2020 at 5:07 pm

    I put off buying scheduling software for MONTHS! I thought I was ok without it, and it was a huge game changer! I regret not buying that sooner! ๐Ÿ˜†

  • Reply Islamic Info February 23, 2020 at 5:07 pm

    Nice video

  • Reply Squirrels of a Feather February 23, 2020 at 5:07 pm

    Such good advice! I know people (who make WAY LESS MONEY than me) who started with ConvertKit and are in the negative. ๐Ÿ˜ฌ Save money until you MAKE money! ๐Ÿ’ฐ

  • Reply Lifestyle Critic February 23, 2020 at 5:07 pm

    These insights were so interesting, thanks Vanessa! ๐Ÿ˜‚๐Ÿ™Œ

  • Reply Pat Wallace February 23, 2020 at 5:11 pm

    I actually spent 3 years using a super cheap laptop connected to a monitor, mouse and keyboard, and only just upgraded! Keeping overhead cost low was key for me, and it worked!

  • Reply Pat Wallace February 23, 2020 at 5:11 pm

    #4. SO TRUE!!!

  • Reply Abel Andariego February 23, 2020 at 5:11 pm

    Am i the only one who think Vanessa is BEAUTIFUL? ๐Ÿ˜

  • Reply Pat Wallace February 23, 2020 at 5:13 pm

    Oh, remembering to focus on revenue generating tasks !! What a good tip!!!
    this should be on a shirt
    DOES THIS GENERATE REVENUE?!?

  • Reply Voyagers Revenge February 23, 2020 at 5:13 pm

    CLARITY… You bring me clarity Vanessa; Thanks you, always! โค๏ธ

  • Reply Levon Pierce February 23, 2020 at 5:13 pm

    Thank you so much for your helpful insight!

  • Reply Olga Pogozheva February 23, 2020 at 5:14 pm

    I've made several dumb PERSONAL puchases, but in terms of business I'm super cautious (maybe extremely so), so I think really hard before I risk my business' money. To date, the most un-useful purchases I've made was paying for recruiting resources/platforms when I searched for people/employees to join my team. Necessary expenses, but with almost zero impact on the outcome. But then it's a personal experience and I was (and I am) pretty desperate at the time, trying to find the best people for my project.

  • Reply Boss Master February 23, 2020 at 5:14 pm

    Yay

  • Reply Tubadurrani Durrani February 23, 2020 at 5:16 pm

    https://www.youtube.com/channel/UC-Mkn0mOFur9dhN0wmhbcQQ

  • Reply Everyday Easy Chinese February 23, 2020 at 5:16 pm

    Very insightful – Thanks Vanessa๐Ÿ˜„The best purchases are always the ones where you are investing in yourself! Agree?

  • Reply Damian Malczewski February 23, 2020 at 5:17 pm

    This is great for people like me who started a business, because I need to know what to buy and not, to not waste my savings. ๐Ÿ˜Ž

  • Reply GIZZMOTORSPORTS February 23, 2020 at 5:18 pm

    Nothing wrong with having a bunch of mics. Always a best mic for any given situation. My blue works pretty good.

  • Reply Inspo Place February 23, 2020 at 5:20 pm

    This is soo helpful! I am just starting out on YouTube and I'm trying really hard not to overspend on my channel. But it's so tempting to sign up for all these services that are supposed to help you grow your channel. Great insight! ๐Ÿงก

  • Reply Owolabby Azeez February 23, 2020 at 5:20 pm

    If youโ€™re reading this bruv (or bruvette), understand that you are amazing bro, have a blessed day and donโ€™t let nobody ruin your day bro. Stack and act broke. Get ya bread and all the crumbs too. ๐Ÿ’ฐ๐Ÿ’ฏ๐Ÿ™๐Ÿพ

  • Reply Nomad Black February 23, 2020 at 5:21 pm

    I have the blue yeti X as well and try as i might, it does not work on my macbook pro. I recorded my entire online course using my basic headphones after going through a few mics myself. Don't EVER get the Blue Yeti if you have a Mic. Pure Garbage. Now my podcasts are on-hold

  • Reply Julia Almendarez February 23, 2020 at 5:23 pm

    Any small youtubers wanting to help each other grow ? ๐Ÿ‘‹๐Ÿผ๐Ÿ˜Š

  • Reply Brittani Jackson February 23, 2020 at 5:24 pm

    Gimbal giveaway ๐Ÿ‘€๐Ÿ‘€๐Ÿ‘€

  • Reply Joshua Ducasen February 23, 2020 at 5:25 pm

    Hit like if you lov Vanessa

  • Reply Brittani Jackson February 23, 2020 at 5:26 pm

    Congrats to the giveaway winner!!!!

  • Reply Laura Crawford February 23, 2020 at 5:34 pm

    One purchase that I regret making was a logo for my business that I am not in love with. It was a small fee, but since Iโ€™m not in love with it, itโ€™s definitely money that couldโ€™ve been spent elsewhere. Or on a logo that I DO love.

  • Reply Janine Inspires - Live Video Strategist February 23, 2020 at 5:35 pm

    Oh my gosh, I feel EXACTLY the same about the Blue Yeti! Mine is collecting dust while I have reverted back to using a lapel microphone (which I feel is much better).

  • Reply ๆž—ๆพคๆƒ jl February 23, 2020 at 5:37 pm

    Rode mic no good for me

  • Reply Sayali Rahate February 23, 2020 at 5:37 pm

    Thanks Vanessa for Inspiring me. Even I have started my new YouTube channel and travel vlogs โค๏ธ

  • Reply Oddie K February 23, 2020 at 5:39 pm

    The sound seems out of sync with the video

  • Reply Christopher Rose February 23, 2020 at 5:39 pm

    Hey Vanessa really good video ๐Ÿ™‚ and it good your sharing some of your mistakes so people can learn from you. Good video keep up the wonderful work from Chris

  • Reply Education Edge: Finance - Business - Book Channel February 23, 2020 at 5:45 pm

    I looked into the blue yeti. Not too expensive, only at $115 or so, but it's only good for voiceovers and podcast. I'm using a cheap lapel mic for the time being for my videos but definitely want to update in the near future.

    By the way, looking forward to your podcast! ๐Ÿค™๐Ÿฝ

  • Reply brivnii February 23, 2020 at 5:46 pm

    I also regret buying my yeti ๐Ÿ˜“ hahaha

  • Reply Glenn Upgraded February 23, 2020 at 5:53 pm

    Notification squad yo!

  • Reply Glenn Upgraded February 23, 2020 at 5:57 pm

    Lookinโ€™ fresh Vanessa! Solid content! ๐Ÿ‘๐Ÿผ๐Ÿ‘๐Ÿผ I also like the image quality of the video.

  • Reply Sheldon Bishop February 23, 2020 at 6:04 pm

    This is such a helpful video. But I believe that the best way to learn is to fail and grow from it! So we shouldn't look at "mistakes" as regrets but rather opportunities for learning! On a side note, I just can't thank you enough for all your advice Vanessa, you're a big reason I started my own channel!

  • Reply Arie Ortiz - Affiliate Jump Start February 23, 2020 at 6:06 pm

    The Blue Yeti Mic?!?!?! Say what now?! ๐Ÿ˜‚

    You are the first person I heard of that had a bad experience with it ๐Ÿ˜ฎ

    Great video though!

    I've also made a ton of investments that I would have not done if I could have gone back.

    One of the biggest mistakes that I made was investing in a payment processor that had a huge penalty fee if you canceled in a certain amount of time!

    Because I accidentally canceled it too soon (long story short), I've been getting charged $125 per month for about a year now

    I'm not sure when it will end and even tried contacting their support to ask, but haven't heard anything back… ๐Ÿ˜ฌ

  • Reply Dave's Ways To Make Money February 23, 2020 at 6:09 pm

    Thanks for sharing this video! I appreciate your honesty. I've also have made dumb purchases as well. It's all good though. It's all about learning from our mistakes and aiming to do better

  • Reply Professor Ruthie February 23, 2020 at 6:11 pm

    Hi, Vanessa @vanessalau Thank you so so much for this fabulous video. I jotted down all of your tips in my little Vanessa Lau notebook. So
    Many of these the ones you mentioned have been on my list. I am really interested in seeing a review of the new vlogging camera you are going to get . I have heard so much about it. Thank you for sponsoring this wonderful giveaway. Congratulations to Miss Luu. ๐Ÿค—๐Ÿค—๐Ÿค—
    Vanessa thank you for your generosity with all of your business advice. I along with so many of your followers are so thankful that we are your subscribers. Wishing you much continued success in your business . God bless you. Warm regards, professor Ruthie from Burbank , Ca ๐Ÿ˜Šโค๏ธ

  • Reply Leathersmith vlogs February 23, 2020 at 6:14 pm

    OH NO ๐Ÿคฆโ€โ™‚๏ธ I did not entered ๐Ÿ˜ข

  • Reply Brielle Imana February 23, 2020 at 6:16 pm

    Please also share a video of what did work for your business โค๏ธ

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  • Reply Von Edward February 23, 2020 at 6:18 pm

    Cool nice to know.. i learned a lot!

  • Reply Stef Ventura Coaching February 23, 2020 at 6:21 pm

    Thanks so much for sharing Vanessa ๐Ÿ’œ I hadn't thought about having someone to engage with my community to support me in market research but that makes sense!

    I made tons of mistakes when I first started. Spent money I didn't need to be spending just because people further ahead had advised me to or I thought I needed.

    One of those things was Active Campaign ๐Ÿ˜…๐Ÿ™ˆ I was still so basic and didn't need all of that stuff. That's for people who want to have super developed funnels.

  • Reply Tennyi Fitness February 23, 2020 at 6:23 pm

    CRANE M2 GIMBAL GIVEAWAY๐Ÿ™‹โ€โ™‚๏ธ๐Ÿ™

  • Reply Elke Hoelzle February 23, 2020 at 6:24 pm

    Very eye opening. I didn't start yet, no money to buy the basics. I am glad I chose a simple mic and the easiest DSLR camera. I am like you, but worse, 50 years old.
    I am number one Brazilian authority, getting famous around the world, in a very small niche, ready to teach eveything I know. Ready since last November, just trying to raise the money needed for the basics. Because I am very famous in my niche, I need to at least have a Canon Rebel or something similar, I can't start with the wrong foot, I will be eaten alive. My niche has 99,99 percent women, and they can be very, very cruel. Very frustating to me. I am on a stage where I watch vidros like yours 10 times a week, and can't shoot a video.

  • Reply Patrick Gauthier February 23, 2020 at 6:50 pm

    I agree about the gymbal… It's very difficult to use and not necessary, unless you are a videographer and want to film smooth b-roll to plug into your videos. Even the famous vlogger, Casey Neistat, doesn't use a gymbal (just some shots). He uses mostly his hand-held Joby GorillaPod. I think we all listen too much to professional videographers on Youtube and think we have to be as equiped as they are to do great videos. But, we don't. Youtube videos are also more interesting when they are not too perfect. It's what makes them dynamic and charming.

  • Reply JudeNoseWassup ! February 23, 2020 at 7:20 pm

    I absolutely love your channel and you consistently keep my attention. I always share your videos with my fellow content creators. You have helped so many people – thank you on behalf of everyone who has utilized your advice.๐Ÿ”ฅ๐Ÿ—ฃ๐Ÿฆ‹

  • Reply Ray Remillard February 23, 2020 at 7:22 pm

    Great video, Vanessa. Just a little side thought on your email suggestion. Iโ€™m just getting started so it doesnโ€™t pertain to me at the moment, butโ€ฆ Assuming you are considering deleting these email addresses because they are never getting opened by the recipient, and you send them a courtesy email to let them know they are about to be removed , Etc. how is it they will read that email? They never open them remember :-). The answer that comes to my mind is the subject line of the email will have to be the red alert

  • Reply Ray Remillard February 23, 2020 at 7:27 pm

    Blue yeti microphone is a very low quality unit with poor dynamic range. Iโ€™ve seen a lot of people use them that sound OK and I suppose some processing could punch it up, but there are much better low price options. For those looking into a USB low price high-quality microphone it doesnโ€™t get much better than the Audio-Technika AT2020 USB microphone.

  • Reply Brandi Whitecloud February 23, 2020 at 7:36 pm

    Being frugal, I like!!๐Ÿ˜Šโค

  • Reply MaylayCrayCray February 23, 2020 at 7:46 pm

    I made the same mistake with the yeti mic lol bought it for the same reason

  • Reply Himanshu rao February 23, 2020 at 7:49 pm

    Congrats @desire luu, ๐Ÿ˜ƒ really happy for you, keep fate of her equipment by continuing youtube with full power ๐Ÿ˜‰, VANESSA, PLEASE BLESS HER WITH YOUR AUTOGRAPH GRAPH TOO ๐Ÿคฉ TO MAKE THIS GIVEAWAY MORE VALUABLE FOR HER ๐Ÿ˜Š , Coming to dumbest purchase – I purchased 10$ microphone before checking my phone supports external microphone or not ๐Ÿ˜‚ and so it is was for me now ๐Ÿคฆโ€โ™‚๏ธ

  • Reply Vincelen February 23, 2020 at 7:49 pm

    Vanessa! You're such a good communicator! I've spoken with your friend, Tiffany, and I was so surprised to learn that you've grown your channel this fast in one year! You deserve all the success, and I hope you're taking care of yourself well too. Proud that you, along with Sunny Lenarduzzi are few of the successful YouTubers from Vancouver โ™ฅ I aspire to be like you both! Keep striving!

  • Reply Scott Tovey February 23, 2020 at 7:53 pm

    Good video Vanessa.
    I was thinking of purchasing a Blue Yetti but I don't really need one. I have a lav mic that will do just fine.

    As far as the 16" laptop is concerned.
    That would be my choice hands down.
    Those small screens are too small for my aging eyes to see very well. Even with my bifocals on.

    Plug and play is the best.

    It's too bad that there are technologists that are not concerned for their customers enough to make their software or equipment, plug and play.

    There are those in the Linux community that are the worst in this regard. Not only do they demand that every human being on the face of the earth be an expert in administrating their computer (never going to happen), they are deluded into thinking that the more complicated you can make something, the smarter you are.

    In reality, making things as complicated as possible for the sake of grandstanding, only proves that the grandstander is fairly delinquent in the IQ department.

    I've written over two thousand lines of code in my programming hobby. Guess how much of that code I can remember line for line? Not a single one. In fact, when I open an old web app I wrote 14 years ago, I haven't a clue as to how it is supposed to work. I have to literally follow the code through it's steps in order to see what I did and how it works. Now, think how easy that would be if I made it so complicated that the average person could not read or understand it?

    The only good that comes from complexity is the continual employment of the individual that now has to debug their complex and buggy code.

    Making your products plug and play is simply, hands down, the best way to stay in business.

  • Reply Bare Naked Truth Podcast February 23, 2020 at 8:05 pm

    I paid for many dumb things…I purchased so much equipment for my podcast that I ended up never using..now I just use a minimal amount and get way more impact from it

  • Reply RickLena February 23, 2020 at 8:12 pm

    Your last points especially were really helpful. Sometimes we get too excited about stuff and compare ourselves to others and end up buying all this equipment that we either end up not using or giving up because they are too complicated. I also very much prefer stuff that are plug and play.

  • Reply Los Angeles Oils And Butters Apothecary February 23, 2020 at 8:18 pm

    How does Vanessa know my business life and weโ€™ve never met ๐Ÿ˜…? So amazing to know Iโ€™m not the only making these same mistakes and then kicking myself afterwards๐Ÿคท๐Ÿฝโ€โ™‚๏ธ. Great Channel Vanessa, definitely going to shout you out in my IG.

  • Reply MOR Designs February 23, 2020 at 8:57 pm

    No joke I was literally shopping around for a new mic! Iโ€™m going to stop today thanks to your advice!

  • Reply Michael Gault February 23, 2020 at 9:01 pm

    Vanessa, just use your cell phone. Do not waste your time or money on a DJI Osmo pocket. I had one and turned around and sold it within 4 months. It does seem like a great idea… until I realized that a cellphone offers a better solution, like being able to upload or go live, without having to post-process my footage on a laptop later.

  • Reply Happi February 23, 2020 at 9:15 pm

    Thanks for this video Vanessa! The email marketing info was very informative. ๐Ÿ˜Š

  • Reply Ife Of lagos February 23, 2020 at 9:20 pm

    So mee I regret buying so many things ๐Ÿ˜ญ

  • Reply Desire luu February 23, 2020 at 9:21 pm

    Aaaaah Omg I won ๐Ÿ’ƒ๐Ÿพ๐Ÿ’ƒ๐Ÿพ๐Ÿ’ƒ๐Ÿพ I have never won anything in my life. After following the competition rules I manifested this, and God answered my prayers. Thank you so much Vanessa and thank you to your team as well. Lord knows how much I needed this, shooting and editing on my phone has not been the best. Thank you so much once again ๐Ÿ˜ญ๐Ÿ˜ญโค๏ธโค๏ธ

  • Reply Be Yourself February 23, 2020 at 9:25 pm

    The only thing that I not necessarily regret but wish I didnโ€™t have to get is my PO Box… I got a PO Box to put it as my address in my email list because I didnโ€™t feel that putting my personal address for the whole world to see would be safe… Still, I only have it for that and do not use it at all for other stuff like receiving packages or anything and it feels like a bit of a waste for money that I could be using for more useful things for my business…

  • Reply Anna Ponsolle February 23, 2020 at 9:25 pm

    This video blow my mind!!! Thank you so much for it. 3 of your points make me think again. 1. the Yeti Microphone 2. Allocate the right people BUT on tasks the GENERATE revenues. 3. Monthly plan for software…. I got the same problem and I will pass on Monthly plan from now on. Thank you so much for this valuable video. It will makes me think twice and RIGHT before to buy for my biz.
    For me the purchase I regret is some course… I bought several courses which looked amazing but teach me nothing… If I could comeback on time I will only invest in BossGram Academy and my awesome coach!!!

  • Reply Meghan February 23, 2020 at 9:37 pm

    Eeeeek can't wait for your podcast to launch!!

  • Reply Claudia Resendez February 23, 2020 at 9:47 pm

    Your adviced for the gimball was too late for me ๐Ÿ˜”๐Ÿ˜ญ I already bought one and for reals, is a pain in the ass. I couldn't make it work. 10 hrs + 2 days and it just doesn't balance. And I can't send it back because it was an international purchase and it cost me more to return that to stay with it.
    So people that is a begginner youtuber, entreprenur, photograper, videorgrapher, etc. PLEASE don't buy gimballs.

  • Reply Donna Marie February 23, 2020 at 9:55 pm

    I have learned a lot about wrong purchases too ๐Ÿ™‚ xx I have Mailchimp through my salon program. It is ok, but I have to figure out how the emails don't go to the junk/spam

  • Reply Posting Productions February 23, 2020 at 10:48 pm

    Just took kimbal off my list of things I thought I should buy. Thanks Vanessa!

  • Reply Lazeezy Beauty Centre TV February 23, 2020 at 10:59 pm

    Just across this channel and i'm hooked.
    Admired the way u talk and eny your confident level while taking in front of camera/hp

  • Reply Cheryl Lau February 23, 2020 at 11:18 pm

    LMAO I DIED WHEN I HEARD CHERYL

  • Reply napperforlife February 24, 2020 at 12:04 am

    Worst face change ever

  • Reply napperforlife February 24, 2020 at 12:05 am

    Did your face help you grow your business?

  • Reply Bubu's Boulevard TV February 24, 2020 at 12:06 am

    Agaiiiiinnn! You came through. You are officially my Content Angel. I was about buying the Gimbal. Infact , I was so sure it was the needed tool to stop my shaky footages. The DJI Osmo pocket. It's so meeee! Thank you

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