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Dropship your Way to a 6-Figure Income – Without AliExpress | AWasia 2017

October 9, 2019


What is going on Affiliate World?
You guys excited or what? Whoo! Man you guys are tired, like you guys are like, trying
to like nap or something right now? So listen man, I’m here to talk to you guys
about dropshipping and the unique element about what I’m gonna actually
cover is, without using AliExpress or Facebook ads, that’s usually a shock
without the Facebook ads right? So let’s get into a little bit of my background,
okay, so you know, what I’m going to cover is what I like to call my ability to sell
system, it’s pretty much a ecommerce academy that I launched about two months
ago and literally it’s the system that allowed me to walk away from my
full-time job and retire me and my fiance within a 90-day period, after I’ve
made the decision to be committed on creating success in the e-commerce arena
so that’s actually the month that I decided to actually walk away from my
full-time job, I made forty one thousand dollars in revenue with seventeen
thousand dollars of net profit like that was absolutely amazing,
and now I have consistent days like this, so the unique element about what I’m
gonna be covering with you guys, it’s a is how to be able to sell products that
are a higher ticket like products, they have a higher price point tool, literally,
I have consistent orders that come in like that day by day so the next
question I always get from people is like man, that’s really awesome Earnest
but what is the advertising costs, look like, like how much money are you
spending in any given week in order to create success, and so I did the liberty,
they’ve actually taken some screenshots of this particular store from my AdWords
account, so you guys can actually see how that looks right, so this week right here,
is November 12 to the 19th now, mind you, this is actually before Black Friday
right, well cuz everybody knows everybody makes money on Black Friday, so let’s
look at how much advertising, so that’s my Google AdWords account that’s the
screenshot from the mobile app, that’s about two hundred and seventy dollars
from Google and then we spent about thirty two dollars for me, so let’s see
roughly about three hundred dollars brought in about twenty one thousand
dollars in revenue but you guys say that’s a pretty cool thing, say yes, all
right, so take out the pen and paper because you guys are going to be super
duper excited to take notes, gonna show you guys literally the entire
process and how am I able to put this stuff together, but before I do that I
need you guys to make a commitment to something right, like why are you guys
even here like what brought you to Affiliate World. I know some of you got
to flying from all over the globe to get here and I know you came to learn how to
make money or increase your revenue but like why is that, like what brought you
here, I just want you guys to think about that and pause for a second and the
reason why I want you to think about that is because if money is the only
thing that brought you out here, you know, to this event for this entire week and I
promise you that’s not gonna be the thing that’s gonna help you accelerate
your success and hit your income goals that you have in mind, because as soon as
you make the decision to really scale out everything, something’s gonna come
along the way and life is gonna punch you and unless you know what that “why” is,
unless you know what it is that’s deep inside, that’s gonna help you get to that
next level, like that’s that’s what’s gonna really help you right, so for me
personally, like it’s my family now, I don’t have 12 kids, I know some of you
guys, like man Ernest is busy with this dropshipping stuff right, no, I actually
got four they’re just kind of scattered all over the place right, but guys that’s
what fires me up, that’s what keeps me passionate you know that’s what makes me
up every single day, because when I was young and I was going through high
school my dad actually walked away from me and my family, when I was in my
sophomore year right, and so I put a lot of stress in my mom and I said that I
never wanted to put my kids in that type of situation, so for me like that’s what
fires me up every single day and along with that is being able to help people,
like you guys people that were in my old shoes and help you guys create success,
so my commitment is I’m gonna be pouring into you guys for the next 20 minutes,
and I’m asking you guys to do right now, it’s like, I want you to commit to what
brought you out here this evening, not just money but what really brought you
out and this is one of my personal missions like, I want to be able to
create twelve ecommerce entrepreneurs and help them create and get a
seven-figure check over the next 12 months, so if you’re wondering like, hey
what the heck is Ernest up to over this next year, this is my personal mission
that I’m focused on for the next 12 months and my promise to you that today,
I’m going to show you guys how simple it is to sell products that people want to
buy, that create sales for me that are over a thousand dollars a day, literally
without me having to log into my computer, I mean as
crazy as this sounds, I literally managed 90% of my business for my dropship and
stores for my cellphone, like it’s really crazy and I’m gonna be able to
help you guys do it faster today right, I always tell everybody, I’m not the
sharpest tool in the shed okay, literally like, I might say some stuff that sounds
really cool but I know if you guys came out here, you guys flew from all over the
globe that they got we got a lot of sharp people that’s out there, so I know
you guys are large sharper than me and wiser, so you’re gonna be able to rock
this thing out, but here’s the process that I use, so the first thing you’ll see
is find a product selling right, I want to cover exactly what that means, next
we’re going to make sure that we’re targeting the right market and right
customers that can actually forward our products and can actually purchase those
next, we want to make sure that we can find dropship friendly suppliers, because
obviously we’re drop shipping and the last thing we need to do is obviously
sell those products and get paid right, so let’s hop into that and you know like
I said once everything set up with the system, like literally you’re able to
profit and not have to have an immense amount of marketing expenses so, who out
there is gonna be the next dropship success story? Say yes! Whoo! That’s what
I’m talking about, so let’s talk about a little disclaimer
real quick, cause everything I’m about to share with you guys is not typical okay,
most people that are watching this will not literally come as anything that I’m
about to cover like, you just won’t put in the effort and obviously if you don’t
put in the effort with the information I’m gonna cover with you, you can’t get
any results right, so here’s what’s on our agenda, I want to show you guys how
to identify the hottest high ticket products to sell online discover, how to
market those products to customers that are already looking for them, and the
secret is setting up your all 24/7 ATM and at the end, I’ve actually got a
little special surprise for you so if I get forget, definitely make sure you
remind me about that, so what if some of you guys might be like, you know where
did artists actually begin his journey? So personally for me my freshman year, I
went to Liberty University and I went there for one reason and one reason only
to play football, okay and in the process of playing football, I actually had to
get my appendix removed, so that actually kind of messed me up with football right,
so I had to figure out what the heck do, I do next
so I decided to move out and move back home to help out my mom, because again
like I said my dad walked away, my sophomore year, mom needs help I have a
older sister, younger sister, she needs some support,
so I decided to go into the job market place, forget about school started
working my way up, I became a marketing director for a remodeling company and
that led me to what I like to call my dream job, I mean guys I thought I had
the best job in the world, I thought I was gonna work them for the next 40
years, I thought it was gonna be amazing, they were paying for my car, they were
paying for my cell phone, literally they were paying for everything guys, and then
I got fired all right, I was hoping that company
creating immense amount of success, I was literally managing at the age 23, 24 some
contracts for some multi-billion dollar companies and I wound up getting let go,
I don’t want to get into the whole story about that because it’s pretty crazy but
ultimately, I had to figure out what the heck to do next right, so you know pretty
much I was sitting that break-even at this point in my life, I wasn’t
succeeding I wasn’t really poor, but I just wasn’t really doing anything for
myself and then I read across ecommerce right and I was like man, the growth of
this thing is pretty awesome, like six hundred billion dollars, they’re
projected to do by 2020 now I know about you guys, I said looking at this, I don’t
got to get all the pot right I just got to get a little bit of it, like I don’t
need 600 billion but I’ll take 10 million, 20 million is anybody out there
out there like me? Anybody okay with 10 million? I’d like 600 billion all right,
so if you guys are unfamiliar with the dropship model because I know we got a
lot of affiliate people here, but pretty much, this is the process right, you set
up a site people find it someone purchases the product you forward, that
over to the supplier, boom you get paid in the process, but here’s what it meant
for me, no inventory loads, no overhead and I could trade money for money, like
that’s what got me excited, and then afterwards after creating some success, I
joined the Paycation, now some of you guys are like what the heck is a
Paycation right, so literally what that means is that because of drop shipping,
I’m able to go places all over the globe you know, I was able to go up to and run
a workshop in Hawaii last year, I just recently went to Paris, London, Spain,
Rome was a dream for me, like that was actually on my dream list for years guys,
and I never thought that would have been possible prior to being able to actually
do dropship and create a lot of success with that, and this was the event that we
recently did in Georgia with my bill to self and yes that is a real tank and yes that is a car and yes we crushed the car that
really happened okay, we also shot machine guns that day, it was pretty cool
so I’m excited to share with you guys now, let’s roll up our sleeves and let’s
dive into the content okay, so we need to find a product that’s selling, so artists,
what do you mean by that we’re going to cover the process on how to be able to
pick phenomenal products that profit, so here’s the criteria that I like to cover
right, I like to sell products again that have a minimum average price point of
$200 and that’s going to be something that you’re really gonna want, to
position yourself, to do next is you want to make sure that you’re targeting the
right market of people that are in the demographic of upper-middle-class, so
I’ll cover that for you guys you want to make sure that you identify at least 15
suppliers that a dropship friendly, then lastly, we need to obviously sell their
product and get paid right, so you might be asking yourself, Earnest why is
pricing so important, why do you focus on products to have a higher price point
right, here’s how simple it is, I know a lot of people out there familiar with
people selling stuff that is $10, $20, $40, whatever right, but let’s just use the
example of an iPhone charger cord that typically has an average price point of
like 10 bucks, right now let’s look at something that has a little bit higher
value like an electric fireplace, about $600, now let’s say we drive the same a
lot of traffic to that iPhone charger core website as we do to the fireplace
website right, and we have a 1 percent conversion rate,
anybody that’s familiar with anything, double an e-commerce the one percent
conversion rate is actually pretty standard, it’s pretty common right and
here’s how my brain works, I did the math and I said well 10 sales an iPhone
charger cord at a 1% conversion rate is 100 bucks versus 10 sales, my on the
fireplace website $6,000 like I’m not a complicated guy right like I’m pretty
decent, like with numbers and I can do the math, so I said man, I need to focus
on like finding products that have a higher price point to them, so I could
make more money with less effort, so here’s what we’re going to do as we
start to develop a list of products that we want to do, research on how we can
figure out what the price point of those items are going to be, all we need to do
is go to google and are in the product idea click on the shopping section and
then, what’s really awesome is Google on the left-hand column, they give us some
information that gives us, tells us about the price point we’re just gonna review
what’s called the PLA, so I’m a cover exactly what that
and then lastly, we’re gonna write down what the average market value is, for the
product okay, so let’s take a look at that live let’s go to Google, we’re gonna
put in electric fireplace next, what we’re going to do is we’re gonna click
on the shopping section, and lastly boom, guess what Google does, they literally
break down the price point of what people are spending in the marketplace
for the products that you potentially want to sell, you see how cool that is,
right now if you want to get further verification of what the average price
point is, you can obviously go through the products that are listed there in
the shopping section, and literally like you know very simply just write down
with it what the actual price of the products are and that’ll tell you what people are actively spending in the marketplace for which you want to
actually sell alright, so again why does the average price matter, personally for
me because of the bullet point that you see there, number two, like I said earlier,
I’m a simple dude, here’s what I always tell people 20% of a lot of it there’s a
lot of it 20% of a little bit a little bit, you guys agree with that say, yes say
yes, okay cool and then last thing you’re able to attract better customers because
let’s face, it like if you’re selling something that has a higher price point
and your advertising to those right to that right audience you’re gonna be able
to create success for yourself, so the next thing is people’s like, man Earnest,
how do you come up with these product ideas, how do you figure out what the
research is without research literally like guys, it’s just as simple
as just listing everything like what’s in your home, what’s in your bedroom, your
bathroom and your office, like you know in your car, or in your car like, you know,
what’s such a friend’s house, your family sounds like everywhere, our products like
in this room, there’s amazing products that you could be researching right now,
and drop shipping and creating success with and then here’s a couple other
ideas you know go to big-box retail stores go to mom-and-pop shops, literally
look everywhere the store that I built that allowed me to walk away from my
full-time job came as a result of an online magazine, I knew nothing about the
products, all I did, I did the research, looked like it fit the right audience,
they had a good price point to him, I put up a website drove traffic, got paid
alright it’s as simple as that so, how do we make sure that we target the right
market? So I’m not gonna be able to break down everything that you see here but
specifically now, in the US because you know that’s why I like the dropship,
we like to break things down from a demographic standpoint by income all
right now, getting it to like my corporate background, a little bit each
income bracket, you know, with the different classes of lower, middle, upper
middle class and wealthy, different people have different buying behaviors,
you know, we talk, you had Alexander, came up here earlier the cycled data analysis
gentleman, you know, he talked about the psychology of people right, so you know
the different classes of people have different buy behaviours, somewhat from a
mindset aspect, so we’re going to jump into the exact in current bracket that
we want to target right, upper-middle class so this is the beat buying
behaviour of what people look like, that make this type of money, in these
different income brackets right, so people that in the upper-middle, class
are classified as people, that have an average income household of fifty five
thousand to two hundred fifty thousand dollars annually, they’re our best
prospect because they’ll pay in cash and the next thing is one of my favorite, if
they see something, they like it, they buy it right, there are emotional shoppers
okay, they also have a low risk of return and this last thing too guys is super
duper important is that they have an average monthly disposable income of
$700 a month right, not in the midst amount of money but again if we’re
selling products, they have a higher price point wouldn’t you rather sell to
somebody that actually has some money at the end of the month, and if you’re
unfamiliar with disposable income means that means how much money is left over
at the end of the month after you spend your money on everything right, like as
far as like monthly expenses like what you’re spending on like your car, know
your mortgage, you know food, all that good stuff how much money is left over,
people that are in the upper-middle class actually have money left over at
the end of the month, so they’re able to actually, for whatever it is that you’re
trying to put in front of me, so again we want to target these people because when
they see something, they like it, they buy it, so the next question you might be is
like, well Earnest how do I know that the products that I want to sell is actually
you know, position to be for the right market, alright, this is as simple as it
gets, we’re going to use Facebook audience insights, which is a free tool
and all you’re going to do when you go to Facebook is, you’re gonna select the
country that you want to target because again, this works like you know, pretty
much, I won’t say every country because there are obviously like, you know some
countries that it won’t work in, but you know countries like Australia,
Canada you know, I got people that saying what’s you know South America, you know
whatever country it is that you want to target, you just put that country in,
right next what you’re gonna do is you’re gonna put your product idea in
the intersection, and then lastly you’re gonna click on household income, so let’s
take a look at what that looks like, so on the left hand side or my left your
right, you’re gonna see where I put in the United States, obviously that’s the
country next, you’re gonna put in the product interest right, that’s where
you’re gonna put the product idea, that you want to actually sell, because
essentially, what you’re doing right now, if you don’t know and you’re saying, hey
Facebook, you have two billion active users every single month that are
interested in all different types of topics, tell me people that are
interested in this topic and tell me how much money they make, literally as simple
as that next, we’re gonna click on household and Facebook is gonna say, hey
people that are interested in this product make this type of money.
Wow, all right, none of this crazy stuff, literally let
let these other tools do all the heavy lifting for you, so pretty much what
Facebook told us is that hey, people that are interested in in fireplaces, make on
average if you can’t really see the graph, they say 22% of people make
between fifty thousand and seventy five thousand dollars a month and then 23
percent of people make between 75 thousand a hundred thousand, so 55
percent of the people that say they like fireplaces aren’t interested in
fireplaces, make between fifty and a hundred thousand dollars in their
household income, that is amazing right, so again, why do we want to target a very
market because we want to target people that have the power to actually buy
something, without having to think about their bank account right, also these
people have low customer service and they have a low risk of returners, so
next, we need to make sure that we have supplies to support our product ideas, so
how do we do that guys this right here, if you haven’t taken a screenshot is
worth is waiting, go literally okay, this is all you have to do in order to
find suppliers that it drops it friendly, you just need to go out find competitor
websites, so putting your product idea and start researching two different
websites that sell what you want to sell right, next you’re gonna go through that
website and just see like you know are there online retailer or do they have a
physical location, so what I mean by physical location, do they have a
showroom a warehouse or storefront, if they do not have any of those three
elements, that means that they only sell online,
they don’t have an offline presence, meaning that all the suppliers and
brands that they work with in order to fulfill those orders dropship them for
the actual website that sells all right, so let’s take a look at what that looks
like, so in the process of research in electric fireplaces, I came across this
website here called home squares IMAX and literally they say home square side
max is one of the online furniture retailers and they have sales that’s
exceeding 100 million blah blah, all right ok, so the only thing that matters
here is the fact that they say they’re an online retailer, meaning again all the
purchase orders that happen on their website go through brands that say hey,
we’re okay with dropshipping the products, so you don’t have any inventory
or overhead and we’ll fulfil those for you right, so that’s huge now all we got
to do is extract those suppliers off the website, so let’s take a look at another
example, if we go to this website here, electric fireplaces direct, calm these
guys, literally list out all the brands for us, all we got to do is know take
those brands and contact those suppliers, and the conversation is really simple
guys, it’s just hey, you know my name is Ernest and I’m looking to getting ready
to launch electricfireplacesusa.com, we’re looking to expand our product
catalog and we’d like to know how we set up a dropship account, like literally
it’s that simple, you might, Earnest it’s really that
simple yes, you already know they dropship, they’re already dropshipp
for someone else right, he won’t be able to make money just like, you want to make
money right, so lastly we got to sell and collect the cash, okay so how do you sell
the product or not, you fulfil the orders, there’s this really, really
awesome section on Google called the shopping section right, the traditional
term is actually called PLA product listing ads, so why is that section so
important if you guys are familiar with the sales funnel, I’m not going to get
into all the ins and outs of it but pretty much you got people that are in
different stages of buying right and what the shopping section is on Google
is what I equivalent to like an online mall now, again my background was in
marketing and sales and stuff like that but here’s what happens like those
kiosks that are set up in the mall, they generally charge anywhere from like
three thousand to ten thousand dollars a month, you might be like man why would
they charge a kiosk that much money, well the thing is that they charge those kiosks city mall so much money, because the
people that come to a mall are in the state of actually buying, like they
actually want to spend money, so they know if you can get in front of people
that already want to buy something, you have a high likelihood to convert those
people, that’s how the shopping section is on Google you got people that are at
the desire level and action level right, then last thing once you get the order
you know, what’s really awesome we had Shopify coming for earlier, they’ll send
you a notification and the email you just forward that over to your supplier,
they process it for you ship it directly to the customer all right, so literally
guys that’s it, that’s this process so you know by
following those four simple steps I’m able to build stores like this like
clockwork right, so do you guys see the power drop shipping, say yes, say yes all
right! So I got a special surprise for you, woo! All right so my BTS family says hello, so that’s number one and you know
I’ve never done this before but since you guys are such an amazing audience,
I’ve actually prepared something for you that’s really really cool, how would you
guys like to receive a list of high ticket products that you can be able to
drop shipping niches right would that be pretty cool today? Say yes! Alright, so all
you have to do is three things, follow me on instagram at Earneststeps, join my
Facebook group, which is EECOM Dropshipping for entrepreneurs, then lastly
complete this form on earnsteps.com/awecom Alright, thank you guys!

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