Articles, Blog

The Secret Ingredient Affiliates Are Forgetting To Supercharge Their Content Strategy

February 11, 2020


So that’s what I mean when I’m thinking,
think about the solution. You want to resolve a problem with your content and that’s specifically what super affiliates do. Alright. Very specific things for your for your content. First, is your content solution-oriented?
Is what you’re writing really solving a problem? That’s key. Don’t assume when
people are reading your blog, when people are getting to your pre-lander, your Facebook, your website. Don’t assume that they know the
answers to everything that you’re writing because they’re there because
they want to know what’s going on. They want solutions to their problems, and
that’s what super affiliates do. When you think about a good supplement or
an e-book that’s gonna help you lose weight. The way super affiliates do it,
they sell the dream of a perfect body. So that’s what I mean when I’m
thinking, think about the solution. You want to resolve a problem
with your content and that’s specifically what super affiliates do.
They don’t sell a dating app. They sell the solution or the hope of
fulfilment and having someone there for you. So it’s very important to really go
into the the problem and being solution-oriented. You want to research and granulate.
I cannot overemphasise this. You want to spend a lot of time, put
in the work. Make sure you are very, very educated to what you’re writing about.
There’s no way to go around this one, and I guarantee it’s gonna help
you really, really push more on your campaigns. Be natural. That’s a really big one and important. Being friendly. The way you write your
content. You want to emphasise to how the customer is feeling. Make sure you are
there to support their needs, and very important, be careful on what
you write. Basically, you want to be respectful to what the customer is feeling.
I know we touched based on this before, but this is
extremely important. Every single campaign that I see that does a lot,
we had a few speakers earlier that they were touching upon this, and I loved
it and it’s true. The way you think about the content for your ads,
it’s so important and you want to really know that. Why are they visiting? What
do they need? How can you help them? You understand what they need, so you
can connect with them better, and how I was saying earlier – this is exactly what
super affiliates do. When they do a lot of research, they create content
that’s specifically targeting problems. So when they come up with a good ad,
you scroll down you see that great ad on Instagram, your Facebook.
You get an email or you’re on Google or Bing and you see an ad, there
is like super affiliate behind that, that has spent a lot of time doing research,
and making sure that he’s trying to solve a big problem for you.

No Comments

Leave a Reply